From Couch to Cash: How This App is Changing the Way Americans Buy | NYNext

Описание: Lydia Moynihan sits down with Grant LaFontaine, co-founder and CEO of WhatNot, one of the fastest-growing live shopping platforms in the U.S. They dive into the explosive rise of live commerce, the unique appeal of connecting with sellers in real time, and what sets WhatNot apart from giants like TikTok and Amazon. Grant also hints at exciting future possibilities for the platform, from new product categories to innovative ways sellers can reach audiences. Whether you’re curious about the future of e-commerce or the human side of online shopping, this conversation is full of insights.

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