The Founders Can Retain Talent and Build Legacy with Micro Rewards & Recognition - James Kell Part 2

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Welcome to Part 02 of The Art of Succession Podcast. Host Barrett Young continues his conversation with James Kell, Co-Founder of scratchie.com and Founder of Sailing Virgins. James shares how he transitioned from running a family construction business to founding Sailing Virgins and later launching scratchie. He talks about the challenges of starting a business from scratch and the importance of building a strong team. James explains how scratchie helps businesses improve safety and employee engagement through rewards and recognition, and he also discusses his approach to succession planning and future growth.

James shares how his journey from running a family construction business led to founding Sailing Virgins and later launching scratchie.com. He and Barrett discuss the challenges of starting a business from the ground up and the importance of building momentum. James explains how scratchie helps companies improve safety and employee morale through rewards and recognition. He also talks about his approach to succession planning, the value of finding the right team members, and why it is essential to focus on one business at a time. James emphasizes the importance of making intentional decisions when it comes to business growth and succession.

Key Takeaways:
1. James founded Sailing Virgins and co-founded Scratchie to improve safety and engagement.
2. He helps businesses boost morale through rewards and recognition.
3. James emphasizes team alignment and strong leadership.
4. He shares lessons from running a family business and starting new ventures.
5. James stresses the importance of intentional succession planning and focusing on one business.

Here are a few quotes from the episode:
“There’s no such thing as a passive business.” - James Kell
“Recognition and reward can be the ‘cup holder’ for keeping employees.” - James Kell
“If you’re not focusing on your business, someone else will, and they might not have your best interest at heart.” - James Kell

Join James Kell as he shares how Sailing Virgins and scratchie.com help businesses improve safety, employee engagement, and team alignment. He also discusses lessons learned from running a family business and starting new ventures.

Episode Highlights
[00:00] - Introducing Part 2 with James Kell
[01:05] - Father's outlook after business loss
[03:12] - Starting new ventures after sailing
[05:04] - Co-Founding scratchie.com: a reward app for safety
[07:03] - Self-Determination Theory & McDonald's case
[10:15] - Mental health focus in construction
[15:07] - Impact of recognition & micro-bonuses
[17:01] - CEO lessons & delegating weaknesses
[21:45] - Lightning round & accountability mindset
[27:04] - Launching in the US & entrepreneurial culture
[29:44] - Where to find James & outro

FOLLOW THE GUEST:
LinkedIn:   / jameskell  
Company LinkedIn (scratchie.com):   / scratchie-app  
Company LinkedIn (Sailing Virgins):   / sailing-virgins  
Company Website (scratchie.com): https://scratchie.com/
Email: [email protected]

FOLLOW THE HOST:
LinkedIn:   / barrettyoung  
Company LinkedIn:   / gwcpa  
Website: https://gwcpas.com/
Email: [email protected]

FOLLOW THE PODCAST:
Apple Podcast: https://podcasts.apple.com/us/podcast...
YouTube:    / @gwcpas  
Spotify: https://open.spotify.com/show/7uhogBx...
LinkedIn:   / art-of-succession-podcast  
Website: https://gwcpas.com/podcast