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Автор: ZN
Загружено: 2025-11-12
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🎙️ How can Europe find its voice again?
In this episode of The #ZNL Podcast, host Philip Weiss sits down with Joanne Sweeney, communications strategist, digital transformation expert, and author of The AI Playbook, to explore how AI is reshaping the role of communicators across Europe.
From her early days in journalism to helping public sector professionals embrace technology, Joanne reflects on the disruption AI is creating in marketing and communications. She shares why communicators must evolve from fearing technology to mastering it, how AI can amplify creativity rather than replace it, and why literacy, trust, and curiosity are now the real power skills in the digital age.
🎧 Tune in now to stay #OneStepAhead
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