How simplicity makes magical UX

Описание: 👋🏻 Hey Designers! In this video, we’ll take a look at how simplicity in our design work can introduce magic to product experiences. It’s backed by Steve Jobs, William Lidwell, and some of the greatest minds in design.

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00:00 Hey designer!
00:15 Simplicity is Magic
00:37 Steve Jobs on Simplicity
01:29 The “Burden of Complexity”
02:03 William Lidwell on Simplicity
02:50 Fitt’s Law on Simplicity
03:35 Cut, cut, cut…
04:00 Reduction
04:46 Break it up
05:05 It’s simply magic
05:05 Want more?

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