The Story Behind London & Avalon | Ethical Luxury & Timeless Craftsmanship
Автор: London & Avalon
Загружено: 2025-04-13
Просмотров: 5
Описание:
"Take from nature sparingly, and she will give back bountifully."
That wisdom from founder Stephanie Betts' grandmother, Josephine, continues to shape the ethos of London & Avalon (formerly Josephine Home) to this day.
From day one, sustainability was never a trend — it was a foundation.
In this intimate founder’s story, Stephanie shares:
How her grandmother’s values inspired a brand built on natural fibres and timeless processes
Why sustainable luxury means creating products with purpose, built to last
How London & Avalon blends heritage craftsmanship with modern responsibility
What the Butterfly Mark means for the brand’s environmental commitment
The evolution from Josephine Home to London & Avalon — and what’s next
Sustainable from the start. Elegant by design. Crafted to endure.
#SustainableLuxury #luxuryinterior #Luxurybedding #LondonandAvalon
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