ChromaFlair® - Seeing Color in a Whole New Light

Описание: ChromaFlair® and SpectraFlair® pigments include multi-layer flakes that give paints, coatings, plastics, textiles, and packaging the ability to change color when viewed from different angles and is suitable wherever color is valued as a differentiator. Each flake exhibits a variety of colors depending on the angle at which it is viewed and the angle of incident light. The pigment’s dramatic color effect is visible in a wide variety of lighting conditions and works with both high-and low-gloss applications.
At VIAVI Custom Color Solutions, we are experts in color pigment technology. Color by Physics® helps discerning consumers buy electronics, cars and other goods that reflect their personal taste and individual style. Brand owners must continually evolve product designs to attract and inspire the changing preferences of their customers. VIAVI helps companies enhance their products with professional color services and state-of-the-art pigment technology that adds richness and luminosity to paints, coatings, inks, plastics, paper and textiles. ChromaFlair and SpectraFlair pigments are unique, multi-layer pigment flakes that give paints, coatings, plastics, textiles and packaging the ability to change color when viewed from different angles.
ChromaFlair and SpectraFlair pigments are suitable for coatings, paints and plastics for use on:
• Automobile OEM Finishes
• Automotive Wraps
• Architectural Finishes
• Sports Equipment
• Apparel
• Consumer Electronics
• Packaging

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VIAVI offers color and forecasting services that help brand owners make the right color choices based on the latest methodologies, data and trends. Color is a silent salesperson that can enhance a brand and dramatically increase sales. Expert guidance from the professional color experts at VIAVI, combined with proven market data, help brand owners select the most impactful colors for their products. Consultation with our color professionals, either at a designer’s facility or at our Color Design Studio, can significantly speed up the development of new and exciting visual effects.

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Each year, VIAVI color professionals create a palette of “colors to watch” based on extensive trend research.

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