India poised to be next global platform for consumer tech: Nothing co-founder Akis Evangelidis
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Загружено: 2026-03-10
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India is strongly positioned to emerge as the next global platform for consumer technology, driven by its expanding manufacturing base, strengthening supply chains, and a growing shift toward aspirational consumer preferences, according to Akis Evangelidis, Co-founder and India President of smartphone brand Nothing.
In an interview with Press Trust of India, Evangelidis said India has become a strategic market for the London-based consumer technology firm, which recently opened its first flagship store in Bengaluru.
He noted that India’s efforts over the past decade to build a strong manufacturing ecosystem and focus on electronic components and supply chains are placing the country at the forefront of the global consumer tech industry.
India is the world’s second-largest smartphone market, with global brands increasingly manufacturing devices locally under government incentives while consumer demand shifts toward premium and aspirational smartphones.
Evangelidis said Nothing has recorded more than 50 per cent growth in India over the last two years, highlighting rising demand for premium devices that offer distinctive design, better user experience, and strong build quality.
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