State of Physical Retail Series: Introducing McKinsey's Modern Retail Collective

Описание: The Modern Retail Collective is McKinsey's first physical retail store. The technologies being deployed in the store reflect McKinsey research, which shows that 60% of consumer journeys include a digital touchpoint for research, transaction or both. To learn more, see the State of Physical Retail series at Shoptalk 2020 in Mandalay Bay, Las Vegas from September 14th-17th.