Advantages and Disadvantages of Social Media [2020] | Merits and Demerits | Pros and Cons | Helsite

Описание: Advantages and Disadvantages of Social Media [2020].
What are the advantages of social media?

Social media is an excellent opportunity for you to grow your business.

A graphic for the advantages of social media
Here are seven benefits of using social media marketing.

1. YOU REACH LARGE AUDIENCES
There are millions of people using social media platforms. It’s a great opportunity for your business to reach a large pool of people that are interested in your products or services.

According to Pew Research Center, these are the percentages of U.S. adults that use social media sites online or on mobile:

YouTube: 73%
Facebook: 68%
Instagram: 35%
Pinterest: 29%
Snapchat: 27%
LinkedIn: 25%
Twitter: 24%
U.S. adults use many of these sites, which creates great opportunities for your business to reach leads. You have numerous opportunities to reach leads and can engage them on these different platforms.

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