Why Waiting Was the Biggest Risk

Описание: Henry Firth and Ian Theasby explain the exact moment BOSH! became real. No product. No factory. No big funding round.

Just a decision to start with content, build an audience, and learn before scaling.

This episode breaks down why starting smaller reduced risk, created momentum, and shaped everything that followed.

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00:00 Why BOSH! started
02:29 Viral content and early traction
08:36 Committing fully and early risks
10:20 Revenue streams explained
13:29 UK focus over global expansion
17:26 Building a community
40:15 Personal growth and reflection
49:56 Quick-fire founder questions

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