The Future of Design Is Ugly, Human, and Gloriously Wrong

Описание: This past December, I was asked to give a talk on “The Future of Design” for The Art Directors Club’s “Meet the Board” series. Because I apparently enjoy embarrassing myself in front of industry legends, I said yes.

Surprisingly, the talk resonated. So I turned it into a video.

It’s the story of a mistake I made early in my career, a mistake that accidentally changed everything.

In a time when AI-generated design is everywhere... mimicking, generalizing, auto-polishing.... it begs the question:

Can it use the wrong tool at the wrong time, under pressure… wrongly??
Does it feel panic or misclick out of fear?
Does it crave the approval of a mentor or work with the intensity of a person about to be fired?

Nope.

Which is why I believe the future of design isn’t clean.
It’s ugly. It’s human. And it’s powered by the glorious chaos of mistakes.

If you’re a designer, filmmaker, creative, or just a curious human navigating this shift, you’re in the right place.

Hang out in the comments to connect.

00:00 The Future of Design (Intro)
00:15 RISD and Finding a Voice
00:58 My First Big Style Accident
02:02 The Wolf Disaster
03:52 “These Are Sick”
04:23 Why This Matters in the AI Age
04:40 Rule #1: Embrace Constant Tool Change
05:23 Rule #2: Be the Imperfect Part
05:35 Testing AI With My Wolves
06:15 Where AI Falls Short
07:00 The Real Advantage Humans Have
07:19 The Future of Design (Conclusion)


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