Can AI Tell a Human Story? (ft. Gowri Kishore)

Описание: Episode Summary: Is AI killing the craft of writing? In this episode, we speak to Gowri Kishore, a brand strategist with 14+ years of experience (ex-Urban Ladder, Big Basket). Gowri walks us through the "Grief Cycle" of writers facing AI, why brands are sounding increasingly generic, and the ethical gray areas of using AI in marketing.

Links & Resources Mentioned:
Book Recommendation: Steal Like an Artist by Austin Kleon. (Discussed in the context of ethical inspiration vs. AI theft).
The "AI Detection" Guide: Wikipedia: Signs of AI Writing. (The community-curated list of writing patterns that reveal if a text was written by an LLM).

Key Takeaways:
Don't Start with AI: Use AI to close your drafts (edit/critique), not to start them. If you start with AI, you lose your unique angle.
The "Bot" Trap: Customers don't mind bots if they solve the problem. They only hate bots when they are stuck in a loop and can't reach a human.
The Human Premium: AI gives small brands speed, but it makes them sound like everyone else. This is a huge opportunity for writers. Since generic content is now free, "personality" is valuable. The writer's job is no longer to create basic text, but to fix it—taking an AI draft and adding the human connection it lacks.

Connect with Us:
Host: Saran & Kartik
Podcast: Prompt India: Inputs for a Digital Nation
About the Hosts: Saran is an AI Consultant at Google, advising enterprises on use of AI. Kartik is an Ex-Google Software Engineer. Both are currently exploring the intersection of technology and governance as PGP students at the Takshashila Institution.
They combine their technical expertise with emerging policy frameworks to decode how AI is reshaping India. (Views are Personal)