MCT Podcast 2 | Chief Operating Officer Chuck McGraw - Gaming, Content, and AI in Training
Автор: My Corporate Trainer
Загружено: 2026-01-29
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Описание:
In this episode of the My Corporate Trainer (MCT) podcast, host Nolan sits down with MCT co-founder and content mastermind Chuck McGraw.
Chuck takes us on a journey through the evolution of professional training—from the 1980s "boiler rooms" where sales calls were recorded on physical cassette tapes and shipped via FedEx, to the cutting-edge future of AI and Virtual Reality.
What you’ll learn in this episode:
The Origins of Call Recording: How Chuck and his brothers built the very first recording mechanism in the auto industry and grew Marcom Technologies into an international powerhouse.
PEFs vs. Scripts: Why MCT uses Performance Evaluation Forms (PEFs) to drive objective-based behavior rather than rigid, robotic scripts.
The "See It, Hear It, Do It" Method: The psychology behind real behavior change and why most one-day seminars fail to stick.
The Future of EdTech: Chuck’s vision for immersive VR training—imagine role-playing sales techniques inside a Scottish castle with a customizable avatar.
The Ultimate Litmus Test: The two questions every leader must ask to determine if their training is actually working (or if it’s just "bad training").
Whether you're in the automotive space, a corporate leader, or a fan of how AI is changing the way we learn, this deep dive into the "MCT Way" is a must-watch.
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