AI in Digital Marketing: Practical Tools and Strategies with Jennifer Elia | Episode 46

Описание: AI training for business and how to use AI effectively can save you hours while maintaining your unique voice. AI is like a hammer. In the hands of a craftsman, you can build great works of art and construction. However, in the hands of the careless it can do much damage.

AI is a tool that if used properly will save you lots of time. However, to get the most out of AI you must train and lead it. Don't expect it to do all your work for you. You have to tell it what to do or you will only get average mechanical results. Training AI to your way of thinking and writing style greatly enhances its value.

Today we have brought on Jennifer Elia, a digital marketer who has effectively learned how to train AI models to get great results and save tons of time. Like everything else, you get out of it what you invest into it. That said, it is fairly simple to train your AI model once you know what information to give it.

In This Episode:
Marketing research
Synthesizing information from searches online
Creating systems for repetitive tasks

Open AI vs. Closed AI Models
Open AI models will take your information to teach and train the entire system so other people can use your data.

Closed AI models will take your information to teach the model for you but will not share your ideas with other users. This is how you can build highly trained AI models to suit your business needs without sounding generic and mechanical.

Two Levels of Training the AI Model:
The internal training that comes with the model that enables it to read, understand, and synthesize data
The personal training you give it to tell it who you are, how you write, who your ideal customer is and what they want

How Can We Honor God in Our Business?
We have a special mission to help others fulfill their mission. It's not all about us, life is about serving others.

One Challenge From Today
Have an open mind about AI but be cautious. AI has limitations. You have to know something about a topic before you can have AI do that task for you. Your creativity is still the catalyst for creative content you produce.

More About Jennifer Elia
Website: https://www.leadfunnelscale.com/
Closed AI Model with workspaces: https://magai.co/
LinkedIn:   / jenniferanneelia  

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