Hotel Revenue Optimization at Carlson Rezidor

Описание: In this session, Mat shows the overall impact Tableau has had on his team's global Revenue Optimization efforts. They've been able to shift from the old world of flat files, local analysis, and reactive actions to large data sets with millions of records, global analysis, and pro-active actions for large groups of hotels. In the past, Mat had a small group of data analysts providing insight into the business. Today, Carlson Rezidor has shifted to a larger group of business user using the data in new, creative ways to engage with larger sets of hotels in ways that are timely, visually impactful, and well ahead of the competition.

This session will discuss the immediate gains available in the hotel industry and other future uses of data visualization for hotels, management companies, and hotel brands.