How to Define Brand Touchpoints for a Winning Customer Experience | Building Better Brands | Ep 7

Описание: Welcome to the seventh episode of our brand new series - Building Better Brands.

Episode 7 - How to Define Brand Touchpoints for a Winning Customer Experience

In this episode our host Tony Hardy talks about:
What is a brand touchpoint?
How you should identify and improve existing touchpoints
How to develop new touchpoints
How to learn from other brands
How to make touchpoints under-friendly
-The importance of getting feedback from existing customers
The importance of thinking like your customers
Why staying true to your brand is important
Who are getting brand touchpoints right and why?

Don't forget to tune in every Monday and Friday for a brand new episode!

Find out more in our blog post over on the Canny Creative website:
https://www.canny-creative.com/how-to...

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Or visit our website at:
https://www.canny-creative.com