How Perfection Learning Boosted Sales and Streamlined Buying with Paperflite & Cleverstory

Описание: A Creative Designer and a Product Marketer walk into a bar… No, this isn't the beginning of a cheesy, cliched joke. It's the start of a collaboration that turned around Perfection Learning's Sales Enablement game.

In the realm of educational publishing, buyer journeys are uniquely complex, often shaped by groups like committees or school boards. Against this backdrop, Perfection Learning grappled with challenges in sales enablement and facilitating a smooth path for their primary buyers: educators.

Dori Veto, the Product Marketer, and Matthew Pollock, the Creative Designer, from Perfection Learning, transitioned from an inefficient SharePoint system to Paperflite, offering an intuitive, self-serve platform with a resource center.

This phased approach streamlined the complex buying process, providing educators with quality materials and converting site visits into high-quality leads. Paperflite improved content accessibility for sales reps, creating a valuable touchpoint for educators and enhancing the overall sales journey.

Read more here: https://experiences.cleverstory.io/pe...
Book a Demo: https://www.paperflite.com/book-a-demo


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#Marketing #BusinessDevelopment #ContentDiscovery #CreativeDesigners
#ProductMarketing #Edtech #Elearning #OnlineLearning #Cleverstory