Instagram Marketing for STRs: Flip the Script on Content Creation | Paul Anderson @ SCALE UK
Автор: Paul | The Social Media Hotelier
Загружено: 2026-01-09
Просмотров: 13
Описание:
Flip the script on STR Instagram content marketing! Words come first – storytelling that turns followers into bookers.
In this keynote, Paul Anderson (“The Social Media Hotelier”) shows how to reframe Instagram like a magazine rack: image → hook → story → call-to-action. Learn how to funnel guests from casual scrollers into direct bookings by putting storytelling first.
📥 Get the free “Perfect Potential Guest” worksheet at: https://thesocialmediahotelier.myflod...
Chapters:
00:00 – Intro: Flip the Content Creation Process
07:00 – Instagram = Magazine Rack Strategy
11:00 – Storytelling & Guest Psychology
14:00 – Writing Hooks & Delivering Value
17:00 – Q&A: Hooks, Planning, Scheduling
24:00 – Targeting Guests vs Clients
27:00 – Wrap-Up + Free Resource
👋 Like, comment, and subscribe for more direct booking strategies.
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