MediaCast | Milesh Gogad | Chief Marketing Officer | Indegene | Mediabrief

Описание: In this episode of our MediaCast podcast series features young marketing veteran Milesh Gogad – Chief Marketing Officer at Indegene, the respected digital-first, life sciences commercialization company that, ever since it was founded in 1998, has grown to become a leading player in the healthcare solutions market, with a team of more than 5,000 professionals across the globe.

This episode is published across all podcast directories – read the detailed post here: https://mediabrief.com/milesh-gogad-p...

Milesh is a highly experienced marketing professional with a passion for leveraging technology and innovation to drive growth and deliver exceptional customer experiences.

Chapters:
0:00 - 0:42: Welcoming Milesh Gogad, CMO of Indegene
0:43 - 2:28: About Milesh Gogad, CMO of Indegene
2:48 - 5:45: Brief intro about what Indegene does.
5:48 - 7:28: Partner in evaluating the idea behind a service/delivery models of Indegene.
7:30 - 7:47: MediaCast Mid Introduction
8:13 - 11:20: Business Models followed by Indegene.
11:35 - 13:20: Enabling Healthcare organizations to be future-ready.
14:05 - 15:08: How did you become a marketer?
15:09 - 16:50: How have your diverse experiences with GE helped you as CMO at Indegene?
16:51 - 18:54: Preparing for a completely new industry 'Life Sciences'.
18:55 - 21:30: Cautions to marketers across industries for possible legal ramifications?
21:31 - 23:44: Challenges of building a global B2B brand.
24:28 - 27:10: Approach to simplifying storytelling.
27:11 - 28:48: Brand refreshment experience.
28:49 - 30:11: Spreading the word.
30:56 - 33:32: Marketing team structure for Indegene in India
33:33 - 34:41: What does it take to build a great B2B marketing team?
34:42 - 36:48: How do you ensure independent thinking and express individual thinking?
36:49 - 38:12: 3 important qualities of every aspiring youngster to join Indegene.
38:17 - 39:41: Experience of being on Medicast by MediaBrief.com
39:43 - 40:00: Introducing Milesh Gogad, CMO of Indegene
40:03 - 40:25: Farewell till the next episode of Mediacast by Mediabrief.com