Personal & Company Branding for Construction Professionals
Автор: Business Rewritten, Inc.
Загружено: 2026-03-05
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Presented at: Associated Builders & Contractors Rocky Mountain Chapter's Small Business Learning Sessions
Date: April 30, 2025
Session Title
Personal & Company Branding for Construction Professionals
Managing both your personal and company’s online presence and branding is no longer an option, but an obligation in today’s digital world. Critical decisions are being made by both your potential clients and employees, as to whether they want to work with you and your firm, based on your LinkedIn profiles and company website. Learn more about how to tell a compelling story online to win more work and recruit and retain top talent.
Learning objectives
Control the narrative being told about you with your personal brand online.
Use your personal and company brand to win more work.
Highlight company culture online to retain and recruit top talent at your firm
Speaker Bio
Julie Wanzer, LEED AP, is the author of Get Them to Care: How to Leverage LinkedInto Build Your Online Presence and Become a Trusted Brand, and Owner of Business Rewritten, a marketing communication firm, with over 20 years of experience. Ms. Wanzer is a marketing strategist and professional speaker of various communication topics, including online personal and company branding, seller-doer business development best practices, and social media marketing.
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