How to track anonymous visitors and preference pages in Klaviyo

Описание: How to track anonymous visitors and preference pages in Klaviyo

In this short video tutorial, we'll explore how to effectively track anonymous visitor activity and manage preference pages in Klaviyo.

First, we'll delve into enabling anonymous visitor tracking in your Klaviyo settings under 'Data'. This feature allows you to capture and stitch together historical site visit data of unidentified users, enabling targeted retargeting based on previous behavior.

Next, we'll navigate to preference pages in the 'Other' section to ensure they are properly branded and collecting essential zero-party data like birthdates and preferences. Additionally, we'll verify the presence of a success page for seamless user experience.

Stay tuned to optimize your tracking capabilities and enhance user engagement with Klaviyo's features.

Grab your copy of our FREE and detailed Klaviyo audit template/sheet: https://docs.google.com/spreadsheets/...

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