The Future of Podcasting with James Cridland editor of Podnews

Описание: In this episode of The Pod Files, host Bogdan Bratis sits down with podcasting industry veteran James Cridland, the editor of Podnews and a leading radio futurologist. James shares insights from his impressive career, including launching the world's first streaming radio mobile app and advising major broadcasters like the BBC and ABC Australia.

The conversation covers the evolution of podcasting, the critical importance of openness in the industry, and why Podcasting 2.0 matters for creators and listeners. James discusses current challenges around analytics and platform control posed by giants like Spotify and YouTube, emphasising the need to keep podcasting accessible and open. He also explores the global state of podcasting, the distinction between podcasting and radio, and how businesses can leverage podcasts as powerful branding tools.

Additionally, James touches on the impact of AI on the podcasting landscape, podcast discoverability tips, and practical advice for avoiding "podfade." The episode wraps up with a lighthearted Q&A, providing a glimpse into James's personality and perspectives beyond podcasting.

03:28 – How James got into podcasting
04:46 – The origin of Pod News
06:10 – Running Pod News solo
07:17 – What makes a good story for Pod News
09:09 – Global nature of podcasting
10:23 – The future: Podcasting 2.0 & open podcasting
13:07 – Spotify & analytics hurdles
16:29 – The current state of radio vs. podcasting
19:58 – International podcasting trends
23:36 – Pandemic podcasting boom
25:27 – Why businesses should start podcasts
29:50 – Audio vs. video podcasting
34:08 – What is a podcast today?
38:01 – How to avoid podfade
49:58 – The impact of AI in podcasting
54:37 – Boosting podcast discoverability
57:00 – Where to find James Cridland

Learn more about James Cridland: https://james.cridland.net/
Podnews: https://podnews.net/