The Inside Track with hosts ryan Charlesworth and Russell valler and special Guest Matt Bradney
Автор: The Inside Track - Fitness Industry Chat
Загружено: 2026-02-20
Просмотров: 20
Описание:
In this episode, we’re joined by Matt Bradney, owner of Atrium Fitness, for a frank and important conversation about the state of the fitness industry — where it’s falling short and what needs to change.
Matt shares his perspective as a long-standing independent gym owner on how the industry continues to undersell its true value — both to the public and to government. Despite positioning itself as a key part of the nation’s health solution, the sector often fails to communicate its impact, outcomes, and professionalism in a way that earns credibility and influence.
This isn’t a blame exercise — it’s a call for clarity and collaboration.
We dive into:
👉 Why the industry struggles to speak with one voice
👉 How poor messaging damages public perception and policy influence
👉 The gap between what gyms do and what they prove
👉 Why data, outcomes and standards matter more than ever
👉 What meaningful change could look like at industry level
👉 Why coming together — rather than competing — is essential for the future
If you care about the long-term health of the fitness industry, its role in public health, and how we finally start being taken seriously, this episode is a must-listen.
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