Doug Cofiell: Diner Deals, Smart Mergers, & Building Ivystone
Автор: ANDMORE
Загружено: 2026-01-08
Просмотров: 11
Описание:
This week, host Jon Pertchik sits down with Doug Cofiell, the visionary behind Ivystone, one of the most respected rep agencies in the gift and home industry. Doug shares how a single moment in a college marketing class shaped his entire career—not by knowing what he wanted, but by knowing what he didn’t.
From starting out with no GPS and building Ohio territory from scratch, to turning 18 acquisitions into an empire, Doug reveals the strategies that fueled his growth. He dives into the diner meetings that led to a game-changing merger, why most industry mergers fail (and why his didn’t), and how building infrastructure for acquisitions became his competitive edge.
Plus, Doug shares his philosophy on technology: partner with the best, integrate everything, but never forget that the best orders still happen in person.
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