Can LeBron or Any NBA Player Overtake Jordan Brand?

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LeBron James has the focus of the basketball universe, but amongst the many Jordan vs. LeBron, Kobe vs. LeBron or other “vs. LeBron” arguments, one of those seems to not be shifting. TMZ Sports caught up with Cris Carter and Nick Wright of Fox Sports and they asked if LeBron could contend with Jordan Brand in terms of shoe market, and Carter responded by saying that Jordan Brand appeals to women, a market that LeBron has not found yet with his shoes. LeBron’s sell more than any other Nike shoe by a wide margin, but Jordan Brand (although a subsidiary of Nike) still dominates the shoe market.

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