How to Add Custom UTM Parameters to HubSpot emails

Описание: Learn how to add custom UTMs to your emails in HubSpot.

The default UTM tracking parameters aren't always the most useful. If you want to customize your UTMs, you can update your settings and then generate links using HubSpot's tracking URLs tool builder. This let's you change the utm_content from email ID number to something like the the email name!

Here is a quick video showing where you would paste and edit the UTM parameters as links in your HubSpot emails -    • How to add UTM parameters to links in your...  

0:07 Change your UTM tracking settings for email in HubSpot
0:12 Default settings
0:48 Use HubSpot's Tracking URL builder
1:33 Copy your shortened URL with custom UTMs