Your Pretty Ads Suck. Why Ugly Ads Always Win, With Barry Hott | DTCx Media Buyer Summit
Автор: Northbeam
Загружено: 2023-07-24
Просмотров: 7095
Описание:
Barry has managed over $600 million in social ads and audited billions of dollars in ad spend since 2008. He has worked with the biggest brands in the world and many of the fastest-growing startups. Barry is a world-class leader in social ad execution and creative strategy. In 2020, Barry helped launch Lone River Ranch Water, which was acquired by Diageo in 2021. He loves to make and talk about "ugly ads" and help brands establish new categories.
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