The Hidden Risk of AI Ads: Why Server-Side Tracking Matters More Than Ever

Описание: As ad platforms push machine learning campaigns, marketers lose control over data and optimization. With privacy laws tightening and consent rules reducing available data, server-side tracking has become the backbone of effective advertising.

• Machine-learning ads need clean, reliable data to perform.
• Privacy restrictions are shrinking the marketer’s data pool.
• Server-side tracking restores control and improves accuracy.

Without it, even the smartest AI ads are flying blind.

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