Situ Beyond Booking Webinar - Mind the Gap: Generational Shifts Shaping Business Travel

Описание: Business travel is changing – and so are the people making those journeys. Explore the findings from Situ’s latest white paper, ‘Mind the Gap,’ which dives into the different expectations and requirements of four generations of business travellers – from Baby Boomers to Gen Z – and how this influences behaviour, accommodation choice, and corporate travel programmes. Based on original research conducted with YouGov, as well as insights from industry leaders, this session brings together the voices behind the white paper and the experts who took part in its focus groups. You’ll leave with clear takeaways you can use in your role to improve traveller experience. Ideal for travel managers, procurement, HR, and mobility leads.

What you’ll learn
The four generations shaping business travel today and why clear definitions matter. How generational differences are impacting travel and accommodation programmes.
The biggest behaviour and accommodation differences impacting programmes.
Predictions for the future as Baby Boomers retire and Generation Alpha enters the workforce. Practical advice for managing generational needs across travel programmes.

Agenda:
Welcome – overview of the session and how to ask questions. Meet the host and speakers and learn about their respective fields.
White paper highlights – key findings, generational definitions, and trends.
Panel discussion exploring generational impacts, programme adjustments, and future predictions. Takeaways and final thoughts.
Speakers

Wayne Lappage – Global Commodity Manager, Travel & Expense, Yunex Traffic
Wayne is a seasoned corporate travel leader with nearly three decades of experience designing and managing global travel programmes. He currently oversees Travel & Expense at Yunex Traffic and has held senior roles at organisations including the London Stock Exchange, Mondelēz, and Palo Alto Networks. Wayne also serves on the Board of the Institute of Travel Management.
Ailsa Pollard – Category Manager, Murphy
Ailsa is a procurement specialist within the construction sector, focused on delivering value, sustainability, and governance through strategic supplier partnerships. With extensive experience in travel and indirect procurement, Ailsa brings a practical, people-first perspective to managing diverse workforce needs and policies.
Jo Redman – Host | Consultant to Situ
Jo is a consultant to Situ and an experienced leader in travel, tourism, and hospitality. Formerly Director of Marketing & Brand at Saco the Serviced Apartment Company (now Edyn), she brings a wealth of knowledge of the extended stay accommodation and wider business travel sectors and will guide the panel discussion.