Using light as a sales tool in retail by Matthew Cobham (RIBA accredited material)

Описание: Learn more about our upcoming webinar!
http://www.lighting.philips.com/main/...

It is accepted that improving retail interiors has a significantly positive impact on retailers' marketing objectives. What has been more difficult to isolate is the role light has to play and its impact on sales. This webinar - Using light as a sales tool in retail by Matthew Cobham (RIBA accredited material) - answers these questions as it:
-       Covers the essentials in retailing lighting,
-       Reviews the growing body of research evidence that lighting, where implemented correctly, can lead to increased sales,
-       Discusses several successful proof project examples.

This seminar has been validated by RIBA for CPD points.
(http://www.lighting.philips.com/main/...)

Brought to you by Lighting University (Matthew Cobham)
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