The Fear That Stops Nonprofits From Raising Ticket Prices
Автор: The Profitable Gala Playbook
Загружено: 2026-02-01
Просмотров: 11
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Worried that raising your ticket price will exclude longtime supporters from your gala? In this video, I walk you through how to price tickets in a way that protects both your community and your bottom line. You’ll learn how to increase profitability without losing the people who matter most.
In this video, you’ll learn how to:
• Use a layered ticketing approach to balance inclusivity and revenue
• Offer limited “pay what you can” tickets without undermining fundraising goals
• Leverage sponsors to fund community and staff attendance
• Strengthen your fundraising foundation using the Pure Profit Iceberg framework
• Use a paddle raiser to create an inclusive giving opportunity for every guest
• Gradually increase ticket prices over time without alienating supporters
If you’d like help applying this to your own event, download the free Goal Setting and Ticket Price Calculator below.
Download the calculator: https://zfrmz.com/iROdGtVEtejo9Yfu4jEO
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