The truth about wedding floral clients - why they differ

Описание: Your ideal wedding floral design clients are out there, waiting to find a florist who understands their vision and celebrates their unique style.

In this video, I'm going to share why aiming for a specific wedding floral design target market is key to attracting ideal clients who value your work and make floral design a joy.

I'm going to talk about the pitfalls of trying to be everything to everyone (and the burnout that comes with it!) because not all wedding floral design clients are created equal.

Discover how focusing your marketing efforts can lead to a business filled with your dream ideal clients. By the end of this video, you'll understand why targeting a specific wedding floral design target market is the key to attracting ideal clients who appreciate your expertise and book you for their special day.

In this video, you'll also get:
💫 A free fillable PDF workbook with 5 strategies to go from signing $1000 to $10000 dream clients.
💫 Action steps to take a deep dive into your ideal wedding client.
💫 Guiding questions to brainstorm your ideal client's personality, vision, and wedding aesthetic.

Alright, let's dive into the video so you can start working with more dream clients now!

🌸 Free Download: Your 5-steps to More Dream Clients https://weddingflourish.com/5steps

Action steps:
1️⃣ What aesthetics resonate most with your style?
2️⃣ What kind of wedding vibe excites you the most?
3️⃣ Describe your ideal client's personality and vision for their wedding day
4️⃣ What are some unique details you could offer that perfectly align with their vision?


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🌸 Program & tools to help you grow your wedding floral design business: https://weddingflourish.com/wedding-f...
♥️ Get Clear & Attract Your Ideal Clients: https://weddingflourish.com/get-clear...
♥️ How to Price for Profit & a Failproof Ordering System: https://weddingflourish.com/how-to-ma...
♥️ How to Write a Design Proposal that Books: https://weddingflourish.com/how-to-wr...
♥️ Website Audit: https://weddingflourish.com/wedding-b...
♥️ Step Up Your Instagram Game & 90+ Done-For-You Captions: https://weddingflourish.com/step-up-y...
♥️ Flower Recipes: https://weddingflourish.com/flower-re...

🌸 Stay Connected:
♥️ Subscribe to my channel to grow & flourish your floral business:    / @weddingflourish  

♥️ Follow me on Instagram:   / weddingflourish  
💌 For business inquiries: [email protected]

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Hi Floral Friend! I'm Caryn and I'm here to supercharge your wedding floral design business with florist tips and proven strategies. Dive deep into florist education, learn to brand and market your business effectively, and stand out in the competitive wedding floral industry. With 19 years of experience, I've turned my struggles into success and I'm eager to guide you to do the same. Let's grow a profitable wedding floral business that you absolutely love.

0:00 Not all wedding clients are created equal
1:25 Mismatched visions
2:00 Wasted effort
2:32 Generic messaging = bland & forgettable
3:15 Discount trap
3:46 Burn out & frustration
4:14 Competitor trap
5:14 Action Steps