Building Products That Solve Real Problems: Inside PFUE's Product Development Process

Описание: The best products don't just respond to market demands, they anticipate them. In this second episode of Digitise This, host Steve Chad is joined by Brian Fortune, who leads PFU's sales organisation, and Tony Lillico, product management leader, for a comprehensive look at how PFU develops, launches, and evolves products that solve real customer challenges.
From the sixth generation of the FI series to the launch of PaperStream Capture Pro and Pro Premium as subscription-based software, Brian and Tony reveal how customer pain points shape product roadmaps, why automation and security are central to everything PFU does, and what makes the engineering team in Japan truly world-leading.
We'll also hear directly from channel partners about what sets PFU's product launches apart, from the quality of materials to the speed of enablement.
If you're curious about how hardware and software come together to deliver intelligent capture solutions, this is the conversation you need to hear.
What you'll learn in this episode
Why there's a disconnect between market needs and traditional licensing models and how PaperStream Capture Pro and Pro Premium are bridging that gap with affordable, subscription-based access to enterprise-level features.
How PFU's global feedback loops work
What makes PFU's hardware leadership enduring
How subscription-based software enables continuous improvement
What channel partners value most during product launches

Meet our guests
Brian Fortune leads the sales organisation at PFU (EMEA) Limited taking customers on the journey from second-generation scanners through to today's intelligent capture solutions. Brian is passionate about addressing market pain points, particularly the disconnect between what organisations need and what traditional licensing models deliver, and has been instrumental in shaping PFU's move into chargeable, subscription-based software that makes enterprise-level features accessible to organisations of all sizes.
Tony Lillico is a product management leader at PFU (EMEA) Limited and works closely with PFU's world-leading engineering team in Japan to translate customer feedback and market demands into product evolution. With deep expertise across hardware and software development from mechanics and optics to OCR, metadata security, and solution integration, Tony ensures that PFU's products remain market-leading, fit for purpose, and built around real-world business challenges across diverse sectors and geographies.

Meet our host
Steve Chad brings deep expertise in digital transformation, intelligent capture, and the evolving role of technology in modern business workflows. Throughout the series, Steve connects the dots between hardware innovation, partner enablement, and customer outcomes.

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To find out more information about PaperStream Capture Pro Solutions visit the website.