Scaling with Fractional Teams: E-commerce CEO on Hiring, Training & Automation

Описание: Joseph Anderson, CEO of Connex E-commerce, shares his 16-year journey from software sales to building an automation company that helps e-commerce businesses sync orders between selling channels and accounting systems.
In this conversation, we discuss:

Transitioning from corporate employee to entrepreneur (and doubling his income in year one)
Building training systems from scratch when hiring your first employees
The challenges of onboarding and managing remote teams across the US and India
Why 80% of his team is now fractional consultants and contractors
His hiring mistakes through LinkedIn (90% turnover) and what he learned
The difference between promoting from within vs. hiring outside expertise
Using agencies for SEO, marketing, and development instead of full-time hires
His straightforward approach to communication and setting clear expectations

Key takeaway: Small businesses don't always need full-time employees for every role. Strategic use of fractional talent and agencies can provide expert-level skills without the overhead.
Connect with Joseph Anderson:

Connex E-commerce: https://www.myconnex.com
Books & Coaching: https://www.josephmanderson.com

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