How to Plan Your Career Path: Goal Setting Strategies for Leaders | Anna Lämber
Автор: Made To See (formerly WebinarExperts)
Загружено: 2025-12-10
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Watch the FULL episode here: • Leadership Forged in Hypergrowth | Anna Lä...
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In this powerful video, Anna Lämber reveals the pivotal shift that transformed her from passively accepting opportunities to actively architecting her leadership career at AVEVA. She shares the game-changing practice that accelerated her trajectory: writing down her career goals and deliberately sharing them with managers and peers. What began as vague aspirations became concrete reality through the simple act of articulating her vision on paper and talking about it openly. Anna walks through her personal goal-setting framework, from weekly priorities to quarterly focus areas and annual vision planning, explaining how this structured approach to career development helped her transition from individual contributor to influential leader. She also addresses the fear many professionals face when committing goals to paper, reframing "failure" as redirection rather than defeat. For anyone feeling stuck in reactive mode or wondering how successful leaders take control of their career trajectory, Anna's methodology offers a practical roadmap for moving from accidental career progression to intentional leadership development.
Anna Lämber is the Vice President of EMEA Marketing at leading industrial software company AVEVA. Anna started her career in Marketing at Hewlett Packard where she spent 8 years, before moving too TrendMicro where she also spent 8 years. In 2015, Anna joined ServiceNow in 2015 where she led the EMEA North Marketing function until 2024 during ServiceNow’s meteoric growth.
Connect with Anna Lämber on Linkedin: / caktus
Lev Cribb is the Founder and Managing Director of Made To See, a UK-based Video and Livestreaming Agency, specialising in the strategic and tactical use of video across B2B organisations. Lev is also the host of the Virtually Anything Goes podcast.
Connect with Lev Cribb on Linkedin: / levcribb
For more information, content, and podcast episodes go to https://www.madetosee.com or our YouTube channel @madetoseemedia
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