Platform Revolution, by Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary
Автор: Strategic Summaries
Загружено: 2025-05-25
Просмотров: 527
Описание: In a world transformed by digital giants like Uber, Airbnb, and Amazon, the secret to their extraordinary success lies not in traditional business models but in a revolutionary new approach: platforms. Platform Revolution by Geoffrey G. Parker, Marshall W. Van Alstyne, and Sangeet Paul Choudary unveils how these platform businesses harness the power of network effects to connect producers and consumers in ways that redefine entire industries. This groundbreaking book serves as the definitive guide to understanding, building, and thriving in the platform economy, offering entrepreneurs and established companies alike a blueprint for navigating the future of commerce, innovation, and governance in an interconnected digital age.
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