Clue: How the "3 Endings" Gimmick Confused Audiences in 1985
Автор: Who Done It: The Clue Documentary
Загружено: 2025-08-23
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In December 1985, Clue hit theaters with a bold gimmick: three alternate endings, with the tagline “Who done it depends on where you see it.” But instead of driving excitement, the marketing strategy left audiences puzzled and contributed to the film’s disappointing box office.
This video features clips from Who Done It: The Clue Documentary, including interviews with director Jonathan Lynn and cast members Colleen Camp, Michael McKean, and Lesley Ann Warren. Together, they reflect on how the multiple-ending rollout may have backfired.
Nearly 40 years later, Clue has achieved cult classic status and is returning to theaters for its 40th anniversary, where once again, different theaters are showing different endings…just like 1985.
Who Done It: The Clue Documentary is streaming on Screambox, Amazon Prime, and iTunes.
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