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Building the Growth Department Webinar: Session 1

Автор: Account Management Secrets by AMplify

Загружено: 2026-03-03

Просмотров: 17

Описание: Your post-sale team is doing good work. You know that. But here’s what keeps coming up in every conversation we have with Account Management and Customer Success leaders:
‍
The work is good - but nobody above you can see it. Your best people are buried in firefighting. You’re running a revenue function without the system to prove it’s a revenue function.
‍
New Business has stages, forecasts, and clear incentives. Post-Sale has effort, good intentions, and heroics on a good day. That’s not sustainable - and it’s costing you more than you think.
‍
Over four weeks, we’re going to help you see exactly where the problem is, understand what needs to change, and give you the language and the economics to go have that conversation with your team and your leadership.


Week 1: The Account Management Tax
You’re paying a tax you can’t see. Every quarter, your post-sale team loses revenue to late risk discovery, missed expansion, and flat renewals that everyone celebrates as wins. We’ll name this tax, show you how to spot it in your own organization, and help you calculate what it’s actually costing.

Week 2: What Is the Job of the Growth Department?
Most post-sale teams can’t clearly articulate what they exist to do:
Are we here to keep customers happy?
Drive revenue?
Put out fires?

Until you answer that question, everything else is noise.

We’ll lay out what a Growth Department actually is, what it owns, and how it’s different from what you’re running today.

Week 3: The Economics of Post-Sale
If you want leadership to invest in your team differently, you need to make the business case.

We’ll walk through the economics - what NRR actually means for your company’s growth, why the comp model is working against you, and how to frame the conversation so leadership sees post-sale as a revenue engine, not a cost center.

Week 4: How to Build the System
You’ve seen the problem. You understand what the Growth Department is supposed to do. You can make the business case.

Now the question is: how do you actually build it? We’ll talk about what a real post-sale operating system looks like — the mandate, the metrics, the rhythm — and what it takes to get started.

Learn more at amplifyam.com/building-the-growth-department-a-free-4-week-webinar-series

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