KQ: Adopting Sustainability

Описание: In this episode recorded on 06.09.2024, our guest host, Terryanne Chebet (https://x.com/TerryanneChebet) , is joined by Grace Vihenda - Manager, Innovation and Sustainability at KenyaAirways (https://x.com/KenyaAirways) to discuss the airline’s sustainability efforts through The Aviation Challenge.


We also cover the economic and social aspects of sustainability, the cost-benefit analysis of sustainability efforts, and engaging passengers in sustainability.


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Key Quotes


“Sustainability really is a philosophy. I would put it like that. It's a philosophy, a way of working and running a business, it's not necessarily the thing that you do on the side. Now let's do sustainability, no, it's actually part and parcel of what the organization does every day and is ingrained in the actual strategy of the company.”


Grace Vihenda


“There are ways that sustainability can help to reduce costs. So in many words, I'm saying it's not really a conflict. It's about how can we be smart enough and strategic enough to make sure that our sustainability initiatives are contributing to profitability as opposed to taking away from profitability. So that can include just having to think out of the box and be creative. And for me, that's the one thing I totally love about my combined role of innovation and sustainability because, on the one hand, we have this and have to drive this creative thinking, yes, this is what we need to do. How can we do it in a way that is actually bringing profit to the company as opposed to taking our profit from the company?”


Grace Vihenda


“When you change the way you look at things, the things you look at change.”


Wayne Dyer


Show Notes


00:00:00 Introduction


00:04:08 Innovation and Sustainability


00:05:49 Economic and Social Aspects of Sustainability


00:08:23 Environmental Initiatives and Upcycling


00:10:06 Sustainable Aviation Fuel and Local Partnerships


00:12:01 The Aviation Challenge (TAC)


00:20:49 Cost-Benefit Analysis of Sustainability Efforts


00:25:30 Tree Planting, Climate Action, and Sustainable Fuel Initiatives


00:29:18 Engaging Passengers in Sustainability


00:30:38 Sustainability vs Profitability


00:34:37 Closing Remarks


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