Seasonal Seminar Series: AI Activations Grease the Funnel
Автор: Performance-Driven Marketing Institute
Загружено: 2026-03-09
Просмотров: 35
Описание:
AI was 2025’s — and is 2026’s — ultimate buzzword. But performance marketers — by their nature — need real data, not buzz. What’s the reality when it comes to effective uses of machine learning solutions for performance marketers? How are agencies and vendors teaming to create solutions using AI technology that are directly impacting the success of client campaigns?
Gregory Silvano, CEO of Buyist and chair of the PDMI’s new Digital & Data Council, welcomes a group of vendor-side leaders curated by the new council for a discussion that will lead directly into a similar conversation among brand leaders at PDMI East in Miami Beach this April. Panelists include: Lindsey Carnett, Marketing Maven; Brett Charest, Casual Precision; Dan Otto, Intelligent Handshake; Randal Shaheen, BakerHostetler; and Sophia Vick, Kingstar Media.
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#d2cmarketing #d2c #marketing #performancemarketing #pdmi #thepdmi #ai #artificialintelligence #machinelearning #drtvmarketing #directresponse #seasonalseminarseries #winterseminarseries
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