How Taylor Swift's Eras Tour Book Changed Publishing Forever

Описание: Taylor Swift just made her boldest power move yet—bypassing traditional book publishers to self-publish The Eras Tour book, her first foray as an author. By self-publishing the book and partnering with one exclusive retail partner in Target, Swift took big risks that paid off when the book became the fastest-selling book in four years.

In this video, I break down:
✅ How Taylor Swift’s self-publishing model compares to the traditional system
✅ The Profits Swift stands to make doing it her way
✅ History of Swift’s brand partnership with Target (with commercials from every era)
✅ Why other celebrities may struggle to follow in her footsteps
✅ How Swift’s move fits into a publishing world with hundreds of books already written about her

Taylor Swift has already revolutionized music with (Taylor’s Version), disrupted Hollywood with her AMC Eras Tour concert film release and now—she’s upending book publishing. Taylor Swift is proving quite the industry disruptor - building a career and reaching billionaire status by rewriting industry rules.

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🔍 Timestamps:
00:00 Intro
01:04 The Eras Tour Book
02:27 Target Exclusive
04:35 First Week Sales
05:55 Traditional vs Self-Publishing
07:52 Taylor’s Advantages
10:10 Taylor’s Next Moves?
11:58 3 Fun Facts from Book

🔖 Tags:
#TaylorSwift #ErasTour #ErasTourBook #Publishing #TargetExclusive #SelfPublishing #TaylorSwiftBook #BookPublishing #Disruptors #CelebrityAuthors