The New Brand and Craft Phenomenon: An Even Better Future | John Beaudette | 2017 IBWSS Conference

Описание: During a presentation at IBWSS 2017 (“The New Brand and Craft Phenomenon: An Even Better Future”), John Beaudette, President, and CEO of MHW, Ltd., emphasized that “The perfect beverage alcohol storm is here.” And that growth is happening around the world, not just in the United States. There has been exploding growth in brands produced in the U.S. and around the world… Anyone connected to this industry in any capacity has a great opportunity to succeed.

Over the last two decades, MHW has been the beverage alcohol industry leader in servicing new brand introductions. CEO John Beaudette discusses the changing dynamics of the industry with respect to brand proliferation, distribution landscape, and the unprecedented opportunities new brands will have over the next five to ten years

About John Beaudette :

Since 1995, John Beaudette has been President and CEO of MHW, Ltd. (formerly named Monsieur Henri Wines, Ltd.). From 1985 to 1994, Mr. Beaudette worked with PepsiCo Inc. and its affiliate company Monsieur Henri Wines in the distribution of Stolichnaya Vodka and other wine and spirit brands. During this period, Mr. Beaudette held positions such as Director of Planning for PepsiCo Wines & Spirits Intl. and VP of Finance & CFO of Monsieur Henri Wines, Ltd. Prior to joining PepsiCo, Mr. Beaudette was Manager of Accounting for Somerset Importers, Ltd., US importers of Tanqueray TM, Johnnie Walker TM, and other spirit brands.

About the IBWSS Conference

At the IBWSS Conference, one can learn from some of the most influential professionals in the beverage industry. These presentations from industry leaders on today’s preeminent ideas on marketing, sales, and distribution challenge and inspire you to grow your bulk wine, bulk spirits, and private labeling business. The conference has TED-Style talks where speakers will give you insights into the strategies and standards that the industry’s top thinkers are using to shape the marketplace around you.
The International Bulk Wine and Spirits Show aims to give the bulk trade a truly dynamic trading platform where buyers can confidently conduct business with the world’s most reputable suppliers.


Event Producer: Beverage Trade Network

International Bulk Wine and Spirits Show is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish IBWSS as a premiere sales and marketing event committed to connecting the private label and bulk beverage industry.

Link to Register for IBWSS 2018:
https://www.eventbrite.com/e/2018-int...

Date: July 25-26, 2018

Event Venue: South San Francisco Conference Center, 255 South Airport Boulevard, South San Francisco, CA 94080

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