Will you sink or swim? What agents need to know to thrive in tomorrow’s market

Описание: In this episode of the REB Podcast, editor Liam Garman sits down with DiJones CEO Dean Mackie and COO Brent May to explore what it takes to be the “agent of tomorrow” and how you can thrive in the rapidly evolving real estate market.

They discuss the speed of industry changes, from anti-money laundering and counter-terrorism financing (AML/CTF) reforms and Office of the Australian Information Commissioner (OAIC) compliance to the disruptive impact of generative AI, and how top agents can balance innovation with the human connection.

Mackie explains the philosophy behind agents needing to “unlearn” outdated habits, while May reveals how enhanced databasing must form a key centrepiece of the agent’s strategy – allowing them to find buyers before going to market.

The conversation turns to how competition is reshaping commission structure and the role of technology in marketing and property discovery, providing a pragmatic roadmap for agents and leaders navigating digital transformation and market consolidation.
.........................................................................................
Real Estate Business (REB) is Australia’s leading online destination for residential real estate professionals.

Whether you're building your agency, growing your portfolio, or looking to stay on top of evolving market conditions, REB is your trusted source for smart, actionable real estate insights.

🏡 Like this video? Subscribe to Real Estate Business (REB) on YouTube:
👉    / @realestatebusiness4099  

📰 Stay ahead of the game. Get the latest news, insights, and analysis for the Australian residential real estate industry:
👉 http://www.realestatebusiness.com.au

🌐 Explore more at:
👉 http://www.realestatebusiness.com.au

🎵 Follow on Spotify to stay conected to the podcast:
👉 https://open.spotify.com/show/41018gz...
🎧 Or Apple Podcasts:
👉 https://podcasts.apple.com/us/podcast...

🔗 Connect with us on social media:
X/Twitter:   / reb_online  
Facebook:   / realestatebusiness  
LinkedIn:   / real-estate-business  
Google+: http://plus.google.com/+RebonlineAus