From Tier-2 Roots to Tier-1 Dominance!🚀🌆
Загружено: 2025-11-19
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From Tier-2 Roots to Tier-1 Dominance!🚀🌆
In this podcast, we discuss how Deepak Sanghvi (Nilon’s) took a small-town, Tier-2/Tier-3 business and transformed it into a brand that now competes in Tier-1 cities with multiple products on the shelves.
Most brands start local and stay local. But he chose to step out, scale up, and take the front foot — turning a regional business into a national FMCG powerhouse.
In this clip, he reveals the exact steps he took:
👉 How to expand product categories
👉 How to position a Tier-2 brand for big markets
👉 How to build trust in Tier-1 competition
👉 And how discipline + distribution = domination
This is the real formula every small-town business owner needs to see.
🎥 Watch the reel and the full podcast dropping soon on my YouTube channel. Don’t miss the learnings that can take YOUR brand from local to national!
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#BaseshGala #DeepakSanghvi #Nilons #Tier2ToTier1 #MakeYourBrandBig #FMCGIndia #DistributionStrategy #BrandExpansion #BusinessPodcastIndia #EntrepreneurLife #SmallTownBigDreams #GrowYourBusiness
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