Understanding High Cost Per Click (CPC) in Google Ads 💰

Описание: In today's video, I discuss the challenges of high average cost per clicks (CPC) in Google Ads and why you shouldn't always stress about them. I explain that competition in your niche drives these costs, and lowering your CPC too aggressively can lead to less effective clicks. I also highlight the importance of having enough keywords and maintaining relevance between your keywords, landing pages, and ads to optimize costs. If you're struggling to get at least 10 clicks a day, consider lowering your CPC to increase opportunities for conversions. I show you exactly how you can do that and reference this video about using portfolio bidding with Max bid caps:    • Hidden Feature Alert! Set Max CPC Limits w...  

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