The TRUTH Behind Overtourism in Europe

Описание: Overtourism protests in Europe are happening again this week in Spain, Portugal. Governments and tourism companies claim to care. Travel media says it’s raising awareness. But look at the top travel sites, the press releases, and the industry’s metrics — and you’ll see: they still measure success by arrivals and heavily market the same destinations year after year.

In this episode:
0:00 - If the Industry Wanted Change, It Would’ve Happened
0:22 - What Is Overtourism, Really?
2:13 - The Flawed Metric: Arrival Numbers
4:03 - How Marketing Conditions US/other Travelers
5:01 - Why the Industry Won’t Stop Pushing the Same Spots
6:59 - How Travel Media Fuels the Same Narratives
8:49 - Greenland: The New “Hot” Destination
10:15 - Overtourism = A Power Imbalance
10:23 - Where Should We Spend Our Tourism Dollars?

As a journalist who’s covered the global tourism industry for more than a decade, I’ve seen how these narratives are shaped. Because nothing is changing, the protests will only grow from residents demanding change in Barcelona, Mallora, Lisbon and more.

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If you missed prior videos on the travel industry:    • International Travel is SLOWING DOWN in 20...