Great example of how to handle a social media crisis
Автор: David Spark
Загружено: 2011-01-14
Просмотров: 6120
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Excerpt from my presentation at the Nevada Association of Counties.
Discussed this great tale of how the TSA responded to blogger outrage that turned into a social media crisis. They squashed it before it got out of hand.
See the full story here, "A great quick appropriate response to blogger outrage": http://www.sparkminute.com/2009/10/18...
And read "Best Practices for Crisis Communications Over Social Media"
http://www.sparkminute.com/2010/10/19...
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