Agentic AI and Better Ads w/ Ken Brook | Trust, AI Agents & Marketing | Tech Talks Episode 10

Описание: Gone are the days of AI just writing copy. Now, with the advancements of agentic LLMs, it’s running campaigns.

In this Tech Talks episode, Ken Brook (Ad Prompt AI) shares how incentivized LLMs, agentic advertising, and decentralized infrastructure are changing how small businesses buy media, measure ROI, and protect trust online. We dive into web1–web3, ad fraud, bots, privacy, and what marketing leaders should actually do with AI right now.

You’ll hear real stories from LA to Boise, why 95% of AI pilots never touch the P&L, and how AI agents can act like a full-stack marketing team for local businesses, without the $6K/month agency retainer.

CHAPTERS
00:00 – Cold open, intros & Boise connections
01:31 – Ken’s early startup grind: Craigslist gigs, Sinvara, and social analytics
05:23 – From LA to Boise: culture shock, community, and why he moved
07:10 – What marketing really is: storytelling, hearts & minds, and brand loyalty
12:22 – Web1 → Web2 → Web3: how the internet and value capture evolved
14:18 – Bitcoin, blockchains & why Ken saw an opportunity in advertising
16:00 – What are incentivized LLMs? Rewards, penalties & reputation for AI agents
21:05 – Inside Ad Prompt AI: AI-native agents as your small business marketing team
26:05 – The real struggle of SMB marketing (and why “my niece runs our socials” fails)
30:33 – AI vs manual research: 100-page decks in minutes instead of weeks
36:33 – Agentic protocols & the push for new, open standards in ad-tech
42:17 – How AI is changing marketing from top to bottom (including SEO/AIO)
45:16 – Choosing AI tools: avoiding hype and focusing on real outcomes
47:42 – Measuring ROI: making sure your AI isn’t just “marketing theater”
48:49 – Ad Prompt AI roadmap: Ad Chain, Ad Token & go-to-market timing
49:59 – Where CMOs should start with AI in marketing (first real ROI wins)
52:26 – Trust, privacy & why we can’t just hand the keys to AI
57:40 – Programmatic ads, auctions & how your data fuels targeting
59:26 – GPT Atlas, tracking, and how much AI can really know about you
01:03:00 – Humans vs AI evolution: mental health, learning, and critical thinking
01:06:23 – Ken’s advice: invest in people, relationships & doing the hard learning
01:08:00 – Favorite AI tools & how he uses them day-to-day
01:09:24 – Funniest AI tools & a lighthearted close

#AIMarketing #AdTech #Web3 #SmallBusinessMarketing #BoiseTech #AgenticAI #Blockchain #TechTalks #InTimeTec

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