Talking RWE with IQVIA's Jenny Christian and Syapse's Alissa Winzeler-Cotton
Автор: HealthBiz Podcast with David E. Williams
Загружено: 2022-11-16
Просмотров: 1932
Описание:
Real world evidence (RWE) has great potential to impact drug development and patient care. But data sources, analytical techniques and use cases are varied and complex. It can be hard to keep track of it all.
In this episode, I’m joined by two leaders in real world evidence. Jenny Christian is VP & GM, Medical & Scientific Services within the US Real World Business at IQVIA and Alissa Winzeler-Cotton is SVP of Strategy, Research and Medicines at Syapse.
They both have impressive backgrounds and interesting career stories. In this episode they go a long way toward explaining what RWE is and how it can be valuable. The companies have different but complementary approaches to the field.
Health Business Group https://healthbusinessgroup.com/ has two decades of experience in developing robust strategies for companies like Syapse and IQVIA. You can reach us at https://healthbusinessgroup.com/conta...
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