The 2026 Social Media Playbook for Agent Recruiting & Retention

Описание: Recruiting and retaining top real estate agents has changed — and most brokerages don’t realize it until it’s already costing them talent.

In this live fireside chat, Dina Brannan, Founder & CEO of Table Media Group, sits down with Mike Allton from Agorapulse to break down what real estate brokers and owners need to understand about modern agent recruiting and retention.

Today’s agents are no longer waiting for cold calls or interview invites. They are evaluating your brokerage long before the conversation ever happens — through your social media presence, leadership visibility, culture, and consistency. This conversation dives into how brokerages can build a recruiting engine that works 24/7, even when leadership is busy running the business.

In this episode, you’ll learn:

Why agents decide on your brokerage before the interview
How social media has become a pre-recruiting tool, not just marketing
The real difference between claimed culture and proven culture
Why inactivity and copy-paste content quietly repel top producers
How brokerage leaders can show up with clarity, credibility, and confidence online

This session is designed for brokerage owners, managing brokers, team leaders, and real estate executives who want to attract the right agents, strengthen retention, and position their brokerage for long-term growth in a competitive market.

If your recruiting efforts feel harder than they should — this conversation will reframe how you think about visibility, leadership, and strategy in today’s real estate landscape.

Questions for Table Media Group, Inc.? Contact us at [email protected]

About Us:
Welcome to Table Media Group, Inc. – where your brand's success starts at our table! As a leading creative agency, we're dedicated to helping businesses grow and thrive.

At Table Media Group, Inc., we specialize in:
Brand Development: Crafting unique and compelling brand identities.
Strategy: Developing data-driven marketing strategies tailored to your goals.
Social Media Management: Enhancing your online presence and engagement.
Visual Storytelling: Creating captivating visual content that tells your story.

Connect With Us:
Website: www.tablemediagroup.com
Instagram: @TableMediaGroupInc
LinkedIn:   / tablemediagroup  
Facebook:   / tablemediagroupinc  

Don't forget to like, comment, and subscribe to our channel for more expert insights and creative marketing solutions. Your brand's success starts at our table!